Fall into Fall with Membership Mixer on Oct. 8

Let’s take this time to reconnect and recharge for what’s going to be a very busy Fall season for all of us in the media profession! We’ll start with some quick Club updates for all attendees, and then we will randomly be assigned into groups for introductions and networking. This is a free event for members and prospective members.

Thursday, Oct. 8 from 6 p.m. to 7 p.m. PST

EVENT REGISTRATION

VIDEO: Write Better Right Now with Cliff Albert, Sept. 30

The “Write Better Right Now” webinars, part of the Press Club’s longstanding “Nuts & Bolts” educational series, are designed as an opportunity to learn how to be a better writer. The webinars, launched earlier this year, feature a veteran journalist sharing their favorite writing tips they’ve learned during their career, as well as memorable stories they’ve experienced during their career of news reporting.

Cliff Albert, news director at KOGO-AM Newsradio 600 and a Press Club board member, will focus on how to be a better broadcast writer. Veteran broadcast journalist Kristen Castillo, also a Press Club board member and past Press Club president, will serve as moderator.

Cliff Albert has been one of San Diego’s leading radio news personalities for the past 35 years. His “Cliff Notes on the News” commentaries, which have been heard continuously weekday mornings since 1997 on KOGO-AM, have won numerous awards for writing and broadcasting including several Golden Mikes from the Radio & Television News Association. His daily commentaries are also podcast on line on iHeart Radio.

Cliff’s reporting and management of breaking news coverage on San Diego radio since 1979 have received top honors from the Associated Press, the Society of Professional Journalists, the San Diego Press Club and the National Headliners Club.

Cliff was news director at KFMB radio from 1979 to through 1996, director of news and programing at KOGO radio from 1996 through 2013, and returned to KOGO as news director in 2014.

MODERATOR

Kristen Castillo is an award-winning broadcast, print, and digital journalist. For more than a decade, Kristen worked at KGTV-TV 10News, where she was an assignment editor and field producer before becoming an investigations producer. Today, she is a freelance writer for several publications, including San Diego Family Magazine, Creators Syndicate and Mediaplanet’s supplements in USA Today. She also currently serves as president of the National Academy of Television Arts and Sciences (NATAS), Pacific Southwest chapter. She has received more than 75 journalism awards, including three Emmy Awards.

VIDEO: Between friends: A discussion of journalism and PR focuses on relationship building

Join the fun as weird journalist David Moye with HuffPost and less weird PR pro Jean Walcher with J. Walcher Communications discuss:

  • Five Things Journalists Don’t Want to Hear from PR people Anymore
  • Five Things PR People Don’t Want to Hear from Journalists Anymore
  • Ridiculous Pitches and How to Make Them Relevant

There will be time for Q & A – add your questions in the Chat area.

Tuesday, August 11 starting at 6 pm and ending at 7

PANELISTS

David Moye is a journalist with 30 years’ experience writing on offbeat subjects. A native San Diegan, he has been a staff writer with HuffPost since 2011, specializing in weird news.

Previously, Moye was the former senior editor of Wireless Flash, a news agency that provided The DailyShow, Good Morning America and many other shows with guest booking and news segments.

In his spare time, he plays AC/DC on the ukulele and does psychic readings for B-grade celebrities.

Jean Walcher is president of J. Walcher Communications (JWC) – 20 years old next year! The agency specializes in media relations, social and digital media, crisis communications, community relations and more, working with local, regional, and national clients in various industries.

JWC works with clients it likes and those it can help and as she says, “It’s a demanding industry so we’ve got to enjoy our work. Life is too short for anything else.”

MODERATOR

Eileen Gaffen is president of the public relations agency Steres Gaffen Media, founded in 2014. She helps companies connect with their customers across traditional and social media platforms, improve reputation and influence, launch new products, build their brand, and grow profitable revenue. Clients include small and mid-size businesses, professional services, nonprofits, and authors.

Eileen serves on the board of directors of the San Diego Press Club and Women in Business. She is an advisor to the Doris A. Howell Foundation for Women’s Health Research.

VIDEO: Add Zing to your Zoom with SD Press Club pros

 

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HOW CAN WE HELP? SHARE YOUR THOUGHTS. 
The results of the survey so far have been fascinating. Members are telling us they want to stay connected to the Press Club, they want to keep learning through the Nuts & Bolts workshops, they need to hear about job openings, and they want to know what everyone else is doing.

Please add your voice – it’s a three minute process at most. We look forward to serving you now and always!

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